CPC's main strategies for overseas markets include long-term cultivation of distribution channels, direct exports and
multilateral trade operations and promotion of its lubricating and base oil brands. Marketing channels for the “Kuo-
Kuang” brand have been established by taking advantage of the network of Taiwanese enterprises in the Asia-Pacific
region, and the products have thus far entered the markets of China, Vietnam, Indonesia, the Philippines and other
South-east Asian countries. At the same time, we are working at establishing a foothold for CPC lubricants in the South-
east Asian vehicle service and repair market and also at capturing the market comprising Taiwanese and other foreign
firms – all with the objective of eventually gaining a beachhead in the wider Asia-Pacific lubricants market.
Solvents
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developing biotech products and expanding export channels
In the field of solvents and chemicals, CPC holds 70%-80% of the market for domestically-
produced solvents, 20%-30% of the market for toluene, 35%-45% of the market for
xylene, 50%-60% of the market for methanol, roughly 70% of market for asphalt and
around 56% of the market for sulfur. We have actively promoted quality products and
services and cultivated sales channels to reach our operating goals; and at the same time
are enhancing product quality and image, continuing process improvement and cost
reduction and working on the development of new products and new business models.
Further, we are expanding exports and developing new markets in Vietnam, China and
other key economies. Products developed by CPCBio are seen as having great potential
and are being actively marketed.
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Downstream Operations
