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Information management:
integrating online & of ine
channels for mobile commerce
CPC's vision for information development includes free-flowing
information over secured networks, precise real-time settlements,
universal access to information and – most importantly - user-
oriented and convenient services. Our goal is to feel the pulse
of the market and embrace our customers' needs. To realize this
vision while upholding our strategic business goals and meeting
the challenge of competition, our information development
initiatives will emphasize the continued integration of corporate
information systems, provision of real-time management decision-
making information, expansion of our industry value chain through
the integration of physical and virtual channels, establishment
of customer relations management, expanding the scope of our
high-quality services and promotion of knowledge management.
In conjunction with the overall growth of our businesses and
the development of our core services, as well as web-based
application upgrades, CPC HQ and the Refining Business Division
completed the replacement of mainframes and peripheral devices
in 2015. The new hardware and software technologies not only
greatly enhance our computer system's performance and reduce
operation time, but also the upgraded infrastructure reinforces our
remote backup policy for disaster recovery. The system therefore
provides a guarantee for continuous operation and availability,
and hence non-stop business transactions to facilitate future
expansion. Our consistent use of cloud technology to implement
staged virtualization of servers has significantly improved our
business efficiency and enabled considerable cost-saving, as well
as enabling consolidation of hardware and software resources and
employing broadband networks to provide digital services,
In order to enhance network quality and service reliability, CPC
continues to implement a diversified information service promotion
program. Based on the existing transmission system and
network-enabled environment, CPC's system combines mobile
communications technology and services and is paving the way
for a mobile e-commerce operating environment. Furthermore,
in response to the Executive Yuan's Internet Protocol Upgrading
Promotion Program to switch our existing fiber backbone network
protocol to IPv6, CPC has already completed its upgrades in
accordance with the prescribed timetable to meet the future
needs of a next generation network.
Furthermore, CPC has also continued to improve the
information systems needed for key tasks, and is using
information technology to improve data processing
procedures. As a result, all customer accounts can be
settled on the first day of each month; we are promoting
an integrated e-commerce system for petroleum products
along with improved filling station POS and multi-faceted
marketing networks; we have established a petrochemical
refining information system that integrates our production
scheduling system with oil accounts; and we have established
an exploration information system that integrates exploration
management and a geographical information system.
Addressing the accelerating development of computerization,
digitization, and globalization in the 21
st
century, CPC's
information system development efforts will focus on
corporate resource planning systems, customer relations
management, corporate intelligence, knowledge
management, and information and communications
infrastructure. With respect to systems, CPC will look to
shortened settlement time and use information technology
to boos t production performance. As for services, we will
rely on improved customer relations management to provide
high-quality services to external customers, and will use
our information service management system to supply real-
time, transparent service management options to internal
customers. In the case of corporate intelligence, we will
apply knowledge management to consolidate our corporate
intellectual capital, and promote a decision-making system
encouraging the widespread use of information applications.
In the area of information and communications, we will
integrate our network services, strengthen our information
infrastructure and mobile e-commerce communications
services, and continue to implement information and
communications security measures. In the field of
management, we will reinforce information organization
in order to boost management performance, implement
processes on an open platform by integrating IT resources,
and continue to upgrade the enterprise's IT resources,
processes, and frameworks in order to boost the Company's
overall performance.
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R&D and Information Management