Page 28 - 2021 CPC Corporation,Taiwan

CPC Corporation, Taiwan
CPC LUBRICANTS: internationally recognized, honorable brand
Efficiency and product quality in lubricants production, which runs at an annual output of up to
CPC’s Lubricants Business Division (LBD) was founded in 1999, March 16. Now CPC is the leader in Taiwan’s lubricants market with its dual brand- “CPCLUBE” (branding slogan: a brand with mission) “Mirage” (branding slogan: professional automotive lubricants) in Taiwan and sells its products to both domestic and overseas consumers. In terms of the domestic market, the LBD now has over 30 distributors and sells its products at over 600 domestic gas stations directly operated by CPC and leading hypermarket chains, providing comprehensive, convenient and diversified after-sales support.
Since 2011, the LBD has operated an automated precision blending system, unique in Taiwan, for its products. Located in Chiayi, its construction was completed in 2016, taking five years. This plant has sharply lifted the level of efficiency and product quality in lubricants production, which runs at an annual output of up to 90 thousand kiloliters. After the installation of lubricating grease production machinery with an annual output of more than 3,300 tons as part of a renovation project, CPC’s lubricant production equipment and capacity is second to none, not only in Taiwan but also in the wider Asia-Pacific region.
90,000
kiloliters
In addition, CPC has set up a highly efficient logistics network with four warehouses for finished products in northern, central and southern Taiwan, which works as a distinct competitive advantage in terms of sales performance.Since 2018, CPC has carried out a two-phase construction project of storage facilities for base oils at Taichung Port to facilitate its domestic supply and export. In future, CPC will not only increase supply capacity of base oil and launch differentiated marketing, but also apply for bonded storage facilities to be used as operation center of our oil products for international trading. In addition to cultivating its domestic market, the LBD is also vigorously expanding in the Asia-Pacific region. China, Philippines, Indonesia, Vietnam, Myanmar, India, Thailand, Australia, Congo and Surinam have distribution outlets and direct customers. To circumvent the ASEAN tariff barrier to non-members, CPC has recently set up Maxihub